HUNTSVILLE, ALA. — RCP Cos. has unveiled plans for MidCity Arts + Innovation, a 12-acre development within the larger $2.2 billion MidCity District in downtown Huntsville. The project represents a $300 million investment and will expand the development’s master plan by three city blocks along Sanderson Road.
MidCity Arts + Innovation will be anchored by MidCity Live, a 3,000-seat indoor music venue jointly designed by Matheny Goldmon Architects and Urban Design Associates. RCP will name an operating partner for the venue in early 2026. MidCity Live will join The Orion Amphitheater, an existing 8,000-seat music venue within MidCity District.
Other components of the expansion will include a new location for The Camp, an outdoor venue and community gathering space; two hotels, including a 200-room, music-branded hotel; a tech-centric office campus developed by the Apollo Coalition nonprofit; and approximately 60,000 square feet of new retail and entertainment space.