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NEW YORK CITY — Alloy Digital LLC has signed a six-year, 28,416-square-foot sublease at 498 Seventh Ave. in New York City. The Class A office building spans 880,000 square feet. Alloy Digital was represented by Alexander Chudnoff, executive managing director, and Dan Turkewitz, senior vice president, of Jones Lang LaSalle in the transaction. Howard Fiddle and Joe Mangiacotti of CBRE Inc. represented the sublandlord, Liquidnet Holdings. George Comfort & Sons Inc. owns the building. Alloy Digital will occupy the entire 19th floor at 498 Seventh Ave. The digital media firm is relocating to the Times Square District office building from its previous offices at 151 W. 26th St.