BORDERS OPENS CONCEPT STORE

by admin

ANN ARBOR, MICH. — Borders is holding the grand opening this week of its news concept store in the company’s hometown of Ann Arbor. The 28,900-square-foot store is located on Lohr Road, and will be the first of 14 Borders concept stores expected to open nationwide this year. The store will feature a Digital Center, where customers will be able to make their own custom CDs, download books and music, and publish their own books. Other new features include computer kiosks featuring recommendations and related video content; LCD screens in select store areas, a café with outdoor seating; and a stronger focus on categories such as travel, cooking and children’s books.

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