Wisconsin

By James Barry III, The Barry Company The Southeast Wisconsin industrial real estate market has been having a very good run for the past several years. Vacancy rates have continued to stay at historically low levels, absorption of space has declined a bit, but remains consistent, and rental rates and sale prices have climbed steadily upwards.   According to the latest statistics gathered by the Commercial Association of Realtors – Wisconsin (CARW), the overall vacancy rate for industrial space in Southeast Wisconsin is 5.7 percent, well below the historic “natural” vacancy rate of 7 to 8 percent (see chart above).  Certain major submarkets have astonishingly low vacancy rates: 1.3 percent in Waukesha County, 0.5 percent in Sheboygan County and 0.6 percent in Walworth County. These submarkets have almost no industrial space available, and any newly available space tends to be snatched up very quickly at premium lease rates or sale prices. Given the lack of available industrial land in many of Southeast Wisconsin’s submarkets and the lack of new speculative construction, this low vacancy environment promises to continue for the foreseeable future. South I-94 Corridor The major exception to this low vacancy rate scenario in Southeast Wisconsin is the South …

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ELLSWORTH AND BALDWIN, WIS. — Marcus & Millichap has arranged the $5.8 million sale of a 49-unit multifamily portfolio in western Wisconsin. The portfolio includes 25 units across five buildings in Ellsworth and two buildings in Baldwin with 24 units. Scott Anderson of Marcus & Millichap represented the seller and procured the buyer. Both parties were Wisconsin-based investors.

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EAU CLAIRE, WIS. — Marcus & Millichap Capital Corp. (MMCC) has secured a $10.1 million loan for the refinancing of Alto Station Apartments in Eau Claire within western Wisconsin. The newly built apartment community is pre-leasing now and is slated to open in 2026, according to the property’s website. The 88-unit building is located at 325 Main St. and features a mix of studio to two-bedroom floor plans. Amenities include a fitness center, clubhouse, rooftop terrace and bike storage. Robert Bhat of MMCC arranged the loan with a local credit union on behalf of the private buyer. The loan features an interest rate of 6.75 percent and a 75 percent loan-to-cost ratio.

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BROOKFIELD, WIS. — FedEx has renewed its 1,925-square-foot retail lease at Shoppers World of Brookfield in the Milwaukee suburb of Brookfield. Last Mile Investments (LMI) owns the property, which is home to tenants such as Great Clips, Potbelly, AT&T, Aspen Dental and the upcoming Tropical Smoothie Café. Ryan Toppel of FedEx Real Estate represented FedEx, while Tyler Murphy and Sean Quinn represented LMI on an internal basis.

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APPLETON, WIS. — Marcus & Millichap Capital Corp. (MMCC) has arranged a $10.4 million loan for the refinancing of Urbane115 Apartments, a 46-unit apartment complex in Appleton. The newly built property, located adjacent to Fox Commons, features a mix of studio to two-bedroom units. Robert Bhat of MMCC arranged agency financing on behalf of the private borrower. The five-year, nonrecourse loan features a 65 percent loan-to-value ratio and an interest rate of 6.1 percent.

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BROOKFIELD, WIS. — Greenstone Partners has negotiated the sale of PrairieWalk, a 56-unit multifamily property in the Milwaukee suburb of Brookfield, for an undisclosed price. Mandel Group Inc. developed the asset, which was built in 2015. The two-building property features one- and two-bedroom units. Amenities include community rooms, outdoor grills and pet stations. Jordan Multack of Greenstone represented the buyer, Breneman Capital, and the seller, Mandel Group.

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WISCONSIN RAPIDS, WIS. — Marcus & Millichap has arranged the $2.9 million sale of a two-building, six-suite retail center in Wisconsin Rapids in central Wisconsin. Built in 2007, the fully leased property is located on 1.6 acres and is anchored by Maurices and Mattress Firm. Jeff Rowlett of Marcus & Millichap represented the seller, Elm Holdings 1 LLC. Jesse Schluter of Wisconsin Commercial Real Estate procured the buyer, a Wisconsin-based private investor.

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OCONOMOWOC, WIS. — Restaurants Chipotle and First Watch have signed leases to open at the Olympia Fields mixed-use development in Oconomowoc, about 35 miles west of Milwaukee. Chipotle’s space totals 2,350 square feet, while First Watch will occupy 3,850 square feet. Mike Fitzgerald and Andrew Prater of Mid-America Real Estate represented the landlord, Corta Oconomowoc LLC. Adam Dreier of Mid-America Real Estate represented Chipotle.

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MILWAUKEE — Kiser Group has brokered the sale of a 120-unit multifamily portfolio in Milwaukee’s Near West Side for $5.2 million. The four-property portfolio, which was 93 percent leased at the time of sale, included 2848 W. Wells St., 2929 W. Wisconsin Ave., 2635 W. Juneau Ave. and 2625 W. Juneau Ave. Luis Robles of Kiser brokered the transaction. The buyer owns a significant number of nearby assets. The deal represents the highest-volume multifamily sale in the Near West Side in 2025, according to Kiser.

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SHEBOYGAN, WIS. — Marcus & Millichap has arranged the $2.5 million sale of the 45-room Oasis Hotel in Sheboygan Falls. The seller, a first-time hotel owner, acquired the property in 2022 and removed the flag, completed a full renovation and operated it as an independent hotel before deciding to exit. Built in 1988, the asset is located on 2.8 acres at 600 N. Main St. Reed Gizinski, Jon Ruzicka and Joseph Ferguson of Marcus & Millichap represented the seller and procured the undisclosed buyer.

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