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Why Invest in Midwest Multifamily in 2025?

by Kristin Harlow

By Lee Kiser, Kiser Group Multifamily real estate investment in the Midwest in 2025 presents a compelling opportunity, driven by strong fundamentals, favorable market dynamics and emerging trends. Here’s an overview of the key trends and outlook. Strong rent growth Midwestern cities are experiencing some of the fastest rent increases in the nation. Cleveland leads with a 5.1 percent year-over-year rent growth, while other metros like Chicago, Kansas City and Detroit rank among the top 10 for rent gains, outperforming the national average. This surge is attributed to steady demand and limited new supply, allowing landlords to continue raising rents.  Much of the rent growth is due to declining construction activity. Nationally, multifamily construction is expected to decline by 11 percent in 2025, with completions projected to fall to 317,000 units. The Midwest has a significantly smaller pipeline than the national statistics, with only 3.4 percent of inventory currently under construction versus 6 percent nationally. Workforce housing stock The Midwest is recognized for its affordability, with monthly multifamily rents averaging $1,405, which is lower than the national average of $1,823 and more than 10 percent less than the Sun Belt average. Midwest transaction velocity is shifting toward Class B and …

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AcquisitionsMidwestMultifamilyWisconsin

Marcus & Millichap Brokers $6.3M Sale of Multifamily Portfolio in Hudson, Wisconsin

by Kristin Harlow

HUDSON, WIS. — Marcus & Millichap has brokered the $6.3 million sale of a 38-unit multifamily portfolio in Hudson, about 30 miles east of Minneapolis. The portfolio consists of 34 two-bedroom units and four one-bedroom units, with assigned garages for 10 residents. Scott Anderson of Marcus & Millichap represented the seller, a Wisconsin-based investment group, and procured the buyer, a Wisconsin-based syndication. The City of Hudson continues to command the highest rents in western Wisconsin due to its proximity to the Twin Cities and its favorable cost-to-value position compared with the Minnesota side of the border, according to Anderson.

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DevelopmentMidwestMultifamilyWisconsin

Bond Cos. Breaks Ground on Multi-Phase Multifamily Project in Wisconsin’s Kenosha County

by Kristin Harlow

PLEASANT PRAIRIE, WIS. — Bond Cos. has broken ground on Inspire Prairie Springs in Pleasant Prairie. The first phase of the multifamily project, set to be completed in early 2027, will consist of 332 units across three buildings as well as an amenity clubhouse. The three-story, garden-style buildings will feature a mix of studio, one-, two- and three-bedroom layouts ranging from 500 to 1,405 square feet. Each building will include a lobby amenity suite with a lounge, coworking space, package room, bicycle room and resident storage. An additional third-floor resident lounge will include communal seating, a wet bar and outdoor patio. Clubhouse amenities will include a fitness center, golf simulator, coworking space, resident lounge and dog wash facility. A party room will feature Table Tap technology, a self-pour beverage system. The community will also feature an outdoor pool, pickleball courts, a putting green, outdoor fitness space, dog park, playground, recreation trail, cabanas, fire pits, grilling stations and a car care station. The project team includes RINKA as architect and Stevens Construction Corp. as general contractor. A second phase of construction is planned for 378 units across five three-story buildings with another amenity clubhouse. When that phase is completed in 2028, …

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Leasing ActivityMidwestRetailWisconsin

Sierra to Open 23,592 SF Store in Oshkosh, Wisconsin

by Kristin Harlow

OSHKOSH, WIS. — Sierra, an outdoor apparel and gear retailer owned by TJX Cos., has signed a lease to open at Oshkosh Center II in Oshkosh, which is situated along Lake Winnebago. The tenant is taking the 23,592-square-foot space formerly home to OfficeMax. Owned by a Midland Atlantic Properties investment fund, Oshkosh Center II is located at 1910 S. Koeller St. and totals 220,000 square feet. Anchor tenants include Target and Pick ‘n Save. Tony Colvin and Dan Cohen of Mid-America Real Estate represented Sierra, which now operates 10 locations in Wisconsin.

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DevelopmentIndustrialMidwestWisconsin

Zilber Property Group to Develop 142,000 SF Spec Industrial Building in Caledonia, Wisconsin

by Kristin Harlow

CALEDONIA, WIS. — Zilber Property Group (ZPG) has unveiled plans to develop a new speculative industrial facility totaling 142,000 square feet at Caledonia Corporate Park in the southern Milwaukee suburb of Caledonia. Named Zilber Industrial 2 at Caledonia Corporate Park, the facility will feature a clear height of 32 feet, high-bay LED warehouse lighting, an ESFR sprinkler system, onsite trailer parking and options for expandable truck loading and vehicle parking. Construction is expected to begin this summer, with occupancy slated for this winter. The building marks the third within ZPG’s 93-acre Caledonia Corporate Park. Site preparation and infrastructure work began at the park in August 2022. ZPG completed Zilber Industrial 1 in spring 2023. The 233,250-square-foot building is fully leased. In early 2025, ZPG completed a 311,000-square-foot build-to-suit for Saputo Cheese USA Inc. The park includes 54 acres of remaining developable land, with capacity for up to four additional buildings totaling approximately 860,000 square feet.

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AcquisitionsIndustrialMidwestWisconsin

NAI Pfefferle Negotiates Sale of 25,269 SF Industrial Facility in Menasha, Wisconsin

by Kristin Harlow

MENASHA, WIS. — NAI Pfefferle has negotiated the sale of a 25,269-square-foot industrial facility located at 1725 Racine Road in Menasha near Appleton. The sales price was not disclosed, but the asking price was $1.7 million. Teresa Knuth of NAI Pfefferle brokered the transaction. Buyer and seller information was not released.

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Affordable HousingDevelopmentLoansMichiganMidwestMultifamilyWisconsin

Cinnaire Raises $340M for Affordable Housing Development, Preservation Across 11 States

by Kristin Harlow

LANSING, MICH. — Lansing-based Cinnaire has closed a $340 million Low-Income Housing Tax Credits (LIHTC) fund — the largest investment fund in the organization’s 32-year history — that will finance 33 affordable housing developments across 11 states. The financing will provide 2,455 units for more than 5,400 individuals and generate more than $844 million in local economic activity, according to Cinnaire. Specifically, Fund 43 will support developments such as Haven on Main in La Crosse, Wis., and Wellspring Recovery in Farmington Hills, Mich. Haven on Main will total 70 units with 59 affordable housing apartments and 11 market-rate units. Eighteen units are reserved for individuals with intellectual and developmental disabilities, veterans and those experiencing chronic homelessness. Half of the apartments are designed to support independent living for adults on the autism spectrum. Full supportive services will be provided by CouleeCap in partnership with Invista and Haven for Special People. Wellspring Recovery will feature 72 affordable housing units, including 60 floor plans that will be permanent supportive housing (PSH) dedicated to individuals recovering from opioid addiction. The PSH units will be housed in a separate building divided by a natural green space and supported by project-based rental assistance from Michigan State …

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AcquisitionsMidwestRetailWisconsin

Colliers Arranges $4.5M Sale of Retail Center in West Allis, Wisconsin

by Kristin Harlow

WEST ALLIS, WIS. — Colliers has arranged the $4.5 million sale of a six-tenant retail center in the Milwaukee suburb of West Allis. The 14,000-square-foot property is home to tenants such as AT&T, Tropical Smoothie Café and HuHot. The private seller purchased the asset about three years ago and needed to dissolve a partnership. Colliers represented the seller and procured the buyer, Curbline, a $500 million fund that made its first acquisition in Wisconsin.

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DevelopmentHospitalityLoansMidwestWisconsin

HALL Structured Finance Provides $41.1M Construction Loan for Dellshire Resort in Wisconsin

by Kristin Harlow

WISCONSIN DELLS, WIS. — HALL Structured Finance (HSF) has provided a first lien construction loan totaling $41.1 million for the Dellshire Resort in Wisconsin Dells, a city in southern Wisconsin. HSF partnered with Nuveen Green Capital, which provided an additional $27.8 million in C-PACE financing. Adrienne Andrews and Jeffrey Bucaro of JLL arranged the financing on behalf of the borrower, Uphoff Ventures LLC. Dellshire Resort will be a 208-room Medieval-themed hotel and represents the initial phase of a 40-acre master-planned resort and attraction development. The four-story hotel will feature a 222-seat restaurant, six pools, a swim-up pool bar, 9,500-square-foot arcade and family entertainment center, ATV rentals and approximately 6,500 square feet of meeting and event space. A 60-foot-tall fire-breathing dragon sculpture will mark the hotel’s entrance, complemented by costumed knights and dragon-themed interactions throughout the property. Located approximately 55 miles northwest of Madison, Wisconsin Dells is known as the “Waterpark Capital of the World,” boasting the highest concentration of indoor and outdoor waterparks globally, according to HSF. The local economy is heavily tourism-driven, drawing more than 4 million visitors annually. Completion of the Dellshire Resort is slated for the second quarter of 2026. Pyramid Global Hospitality will manage the asset. …

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AcquisitionsIndustrialMidwestSelf-StorageWisconsin

EquiCap Commercial Brokers Sale of 258,450 SF Self-Storage Portfolio in Wisconsin

by Kristin Harlow

MILWAUKEE, PORT WASHINGTON, SLINGER AND WEST BEND, WIS. — EquiCap Commercial has brokered the sale of the StorSafe of Wisconsin Portfolio, a 258,450-square-foot self-storage portfolio in Wisconsin. The five properties, totaling 1,454 units, are located in Milwaukee, Port Washington, Slinger and West Bend. Jesse Luke and Scott Rihm of EquiCap brokered the transaction. An out-of-state buyer purchased the portfolio within 97 percent of the list price. The deal closed within 75 days of going under contract.

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