NORTHBROOK, lLL. — Jeffrey Hecktman, chairman and CEO of Hilco Trading LLC, has announced the rebranding of the Northbrook, Ill.-based international financial services holding company as Hilco Global. The international introduction of the Hilco Global brand began July 1, along with the rollout of a new logo, marketing communications programs and materials and a new website to follow. “We’re excited about the new brand, graphics and messaging as they not only accurately reflect the services we provide, but also underscore the relationships we have with our customers as a strategic partner,” says Gary Epstein, chief marketing officer at Hilco Global. Hilco provides strategic consulting services, appraising, auctioning, brokering, buying, investing and monetizing assets for companies.
HILCO GLOBAL UNVEILED AS NEW NAME FOR HILCO TRADING
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