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GRAND RAPIDS, MICH. — DAR Development Inc. has rebranded to DAR Commercial Real Estate. The Grand Rapids-based company says the name change better reflects all the services offered by the firm, whose office is located at 5500 Northland Drive. Darrel Herweyer founded DAR in 1996. The name change is effective immediately. “Using the term ‘development’ in our name created a misperception in the market that we work exclusively on development or just own our own buildings and projects,” says David Denton, vice president of real estate brokerage. “That’s just not the case.” DAR is an independent, full-service commercial real estate brokerage firm focusing on the purchase, sale or lease of all property types.