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LAS VEGAS — Wahlburgers, a better burger restaurant founded by Chef Paul Wahlberg with celebrity brothers Mark and Donnie, has signed deals with five new franchise groups. The new deals will allow the chain to open more than 30 stores in several major metro markets, including in California and Las Vegas.
Since its 2011 debut in Hingham, Mass., Wahlburgers has expanded steadily. To date, 12 area development deals, including in two airports, are in place, committing franchise groups to a total of 118 Wahlburgers locations over the next several years.
Eight locations are planned for the Bay Area of California, and a 15-store agreement was signed for the Los Angeles area.